~Justin~ schreef op 10 december 2018 12:52:
Ik zou deze links even lezen inzake Bridgestone1. CEO van Bridgestone ziet Telematics als een "arms race" voor bandenfabrikanten om relevant te blijvenOne area of great concern, Danielson said, is in telematics, where, “We (suppliers) have an obligation to improve” the digital information exchange. The winners in this informational arms race will be “those firms that can make it work end to end; those that can simplify the process.” www.rubbernews.com/article/20160422/N...2. Dealer leads
Via Telematics kan Bridgestone het aantal leads verhogen voor dealernetwerk. Nu al pakken ze 77.000 leads. Dit is een wijze om dealers aan je te binden en eindklanten aan je te bindenkulapartners.com/case-studies/tirecon...3. De mix van Telematics en banden noemen ze tirematics
Tirematics™ encompasses all Bridgestone’s connected tyre solutions: IT systems that use sensors to remotely monitor, transmit and analyse real-time information, such as the pressure and temperature of commercial truck and bus tyres. www.automotiveworld.com/news-releases...4. Banden als een 'service'
Tyre maker, Bridgestone, says it wants to sell its truck fleet customers fewer tyres. That might sound counter-intuitive, but there is logic to it, according to the company’s CV Product and Marketing Manager, Andy Mathias. The company has recently launched a product known as Total Tyre Care, which aims to manage and maximise tyre life, as well as educate operators about tyre condition and safety. “Operators who sign up to it should find that the good husbandry it promotes means that their tyres need replacing less frequently,” he said. “And that will save them money.” Surely that means Bridgestone’s truck tyre volumes will go into a steady decline? Not necessarily, Mathias insists. “The idea is that more and more fleets will switch from their existing supplier to Bridgestone once they realise how effective Total Tyre Care can be,” he said. “So in that context I’m sure Bridgestone’s sales and market share will grow.” “It also means existing clients are remaining loyal,” he added. “We’re achieving a 95% contract renewal rate.” www.smmt.co.uk/2017/04/feature-how-tr...