Airspray « Terug naar discussie overzicht

schoon glad nieuw......persbericht

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[verwijderd] 17 juni 2005 16:17

Alkmaar, The Netherlands, June 17, 2005 – Procter & Gamble, which recently launched the world’s first instant-foam dishwashing detergent. has started the market introduction of DAWN® Direct Foam™ in the United States. The web based introduction of P&G leading dish detergent brand in the U.S at www.dawn-dish.com * offers consumers the opportunity to order product before it hits the shelves. DAWN ® Direct Foam™ is scheduled to be on the shelves by mid-August.

Dawn® is the leading dishwashing liquid brand in the U.S. The U.S. retail launch is the second introduction of instant foaming dish detergent, following the U.K. introduction of Fairy®. Dawn® is a mainstay of the $13.9 billion Fabric and Home Care unit, P&G’s largest foundation business, according to the company.

The potential for new, instant-foam dishwashing product extensions is significant, industry observers believe. In mature categories with infrequent innovations, such as hand soap, consumers have responded well to the introduction of instant foam variants. The $1.53 billion U.S. dishwashing products market, the P&G Dawn brand went into national distribution in 1976 – nearly 30 years ago – and has been largely unchanged.

The Airspray one-touch pump used in the new foaming dishwashing liquid from Dawn® is based upon the Water-resistant Table Top model, fitted with an engine specially designed to handle surfactants. The well-researched Dawn® product will combine the grease-cutting, long-lasting suds, and gentle, soothing properties appreciated by consumers, who now regularly choose a variety of home and personal care products that feature Airspray’s proven instant foam mechanical dispensers.
The Airspray WaterGuard family is ideal for applications where wet conditions exist, such as hand soaps, baby washes, bath and shower wash, shampoos and conditioners, kid’s products and, now, dishwashing lotion.

* See www.dawn-dish.com Click U.S.- English, Click Dawn® Direct Foam™

[verwijderd] 17 juni 2005 16:29

nou, als dit niet hetgene is wat ons door de 20 laat breken, dan weet ik het niet meer, en dan weet ik ook niet meer wat daar nog wel voor kan zorgen...

nikkesnada 17 juni 2005 17:27

quote:
K-3 schreef:
nou, als dit niet hetgene is wat ons door de 20 laat breken, dan weet ik het niet meer, en dan weet ik ook niet meer wat daar nog wel voor kan zorgen...

Inmiddels weer 20,- , nu er nog een stapje verder.

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