Sopheon « Terug naar discussie overzicht

Weekdraadje 17 - 2009

53 Posts, Pagina: « 1 2 3 » | Laatste
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Frank 6.5
Hardgaander 6.4
Bertus 6.3
Hans 6.0
Vincent 6.1 GBP

Iets voorzichtige verwachting,kan het alleen maar meevallen ;-)
Hoop trouwens nog wel op een paar nieuwe klanten voor 7e.
Iedereen succes !
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quote:

ramsbrug schreef:

Frank 6.5
Hardgaander 6.4
Bertus 6.3
Hans 6.0
Vincent 6.1 mln. GBP

Iets voorzichtige verwachting,kan het alleen maar meevallen ;-)
Hoop trouwens nog wel op een paar nieuwe klanten voor 7e.
Iedereen succes !
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Hoi Marjas64

Vorig jaar November zat je helemaal goed met die 8.1.

Ik hoop niet dat je het mij kwalijk neemt, maar dit x hoop ik dat je er flink naast zit. (lol)

Fijne avond nog,

Frank.
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Frank 6.5
Hardgaander 6.4
Nina 6.4
Bertus 6.3
Vincent 6.1 mln. GBP
Hans 6.0
Marjas64 5.7
Marjas64
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Frank,

In deze tijd zou ik niet te hoog inzetten daarom heb ik voor 5,7 gekozen.

Als het hoger uitkomt ben ik tevreden.
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quote:

theophiel schreef:

Frank 6.5
Hardgaander 6.4
Nina 6.4
Bertus 6.3
Vincent 6.1 mln. GBP
Hans 6.0
Nico 5,9
Marjas64 5.7
Nico
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Frank 6.5
Hardgaander 6.4
Nina 6.4
Bertus 6.3
wilfredo 6,2
Stocklord 6,2
Vincent 6.1 mln. GBP
Hans 6.0
Nico 5,9
Marjas64 5.7
Bertus S
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Sustaining Innovation in Your Organization – How to Handle Missing the Mark: Part 3 of 6

Posted by sopheon in April 20th 2009

So now that you have your growth portfolio set up, you sit back, close your eyes and begin to envision the profits that your company will be enjoying. Shortly after the launch of your campaign, the figures come back to your desk and you realize that you have “missed the mark.” Your entire campaign, has failed to provide significant growth and profits and grumblings begin from below about all the unnecessary time spent on this portfolio.

How to Avoid Missing the Mark

Missing the mark can happen at a variety of points, from the IT Department to the Marketing Department. It is often easy to see that a product campaign has missed the mark, but identifying the location of the bottleneck can be a more difficult task. Determining where the bottleneck in innovation occurs is the first step in effective innovation management.

Ignorance is often the main factor behind a marketing campaign that has missed the mark. The target markets may have been inaccurately pin-pointed, the actual product might not be efficient or effective in the eyes of the target consumer, or a variety of other circumstances. It is important to get accurate data regarding the effectiveness of your campaign as soon as possible, so you can determine just how on target you were with your efforts.

While it may be difficult to change strategies mid campaign, you might be able to minimize losses and redirect efforts to more effective markets. Whether you change your target market, advertising focus, or marketing efforts on a different demographic, lower price to change your position on the value chain, or offer a different set of services to accompany your product, something must be done to increase your market presence and profit margins.

Missing the mark is a major problem, but one that can be remedied with prompt and accurate information regarding the effectiveness of the campaign. Next week we will delve into the proper management techniques to get the most out of your potential project’s ROI with the article Manage Your Rollouts Effectively.

Former Chief Innovation Officer at Cargill, Dr. Carol Pletcher, was a key contributor to the company’s efforts to enhance innovation management. She was responsible for developing six new product lines aimed at roadmap development with special emphasis on new product planning, food safety and quality assurance. Dr. Pletcher has been recognized by BusinessWeek

Bertus S.
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quote:

Stocklord schreef:

Frank 6.5
Hardgaander 6.4
Nina 6.4
Bertus 6.3
Ardins1 6.3
wilfredo 6,2
Stocklord 6,2
Vincent 6.1 mln. GBP
Hans 6.0
Nico 5,9
Marjas64 5.7
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April 21, 2009

Sopheon inKNOWvations - April 2009

Welcome to inKNOWvations, Sopheon's monthly e-newsletter containing the latest information on business trends, benchmark data, events, and other resources to help you improve your organization's return on its investments in product innovation.

Quotable Quotes...

"Every great advance in science has issued from a new audacity of imagination."

- John Dewey (1859-1952), American philosopher, psychologist, educator, social critic, political activist

Innovation Takes Planning, Not Genius
by George Stalk, Jr., Senior Adviser, The Boston Consulting Group of Canada Ltd. and Adjunct Professor, University of Toronto

Behind every successful innovation is an unexpected insight. When it finds expression as a new business breakthrough, markets take off and competitors don't know what hit them. And yet, even at the best companies, most attempts at innovation fail. Lacking a systematic process for developing new ideas, organizations rely too much on the random inspiration of individuals.

Practical Innovation is About Creating Business Value, Not More Stuff
by John Rondy, Freelance Writer, WTN News

Most people tend to think of innovation as invention. That is, invention is typically the creation of a revolutionary new material object that can do something useful, says Tom Koulopoulus, a Boston-based consultant and author of the new book "The Innovation Zone."



Predicting Radical Innovation Success: Why companies that focus on pioneering rather than incremental innovations are more likely to be successful
by Doug Hall, Author and Founder, Eureka! Ranch

Now's the time to be bold. And by that, I mean that it's time to be a radical innovator of products, services, and business models.

WEBINAR: Aligning People, Process, and Technology to Drive Product and Technology Innovation Performance

Presented by Wally Slone, Vice President Business Solutions, Fresenius Medical Care



During this free webinar you'll learn how Fresenius, the world's largest integrated provider of products and services for dialysis treatment, modeled and leveraged a powerful combination of people, process, and technology to raise the level of new-product innovation results. For more information or to register, click here.



For more information on how Sopheon's solutions could benefit your organization, click here.

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Upcoming Events

Sopheon Innovation Best Practices Webinar
April 23
More information

Front End of Innovation
Boston, MA
May 18-20
More information

New Product Development Strategies
Vienna, Austria
June 11-12
More information
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Kyow 6.6
Frank 6.5
Hardgaander 6.4
Nina 6.4
Bertus 6.3
Ardins1 6.3
wilfredo 6,2
Stocklord 6,2
Vincent 6.1 mln. GBP
Hans 6.0
Nico 5,9
Marjas64 5.7
Bertus S
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Sopheon's Annual General Meeting is planned to be held in London on June 16, 2009, and its Informatieve Bijeenkomst voor Aandeelhouders (IBA) in Amsterdam on June 17, 2009.

Further information about the specific times and locations for the meetings will be posted on this site at the time that formal notices are mailed to shareholders.

Waarvan akte.

Bertus S.
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